文章/答案/技术大牛

发布

社区首页 >问答首页 >如何使用Quantcast选项显示或阻止IAB TCF v2.0基于同意的个性化广告？

问如何使用Quantcast选项显示或阻止IAB TCF v2.0基于同意的个性化广告？
EN

Stack Overflow用户

提问于 2020-08-16 18:28:59

回答 3查看 8.5K关注 0票数 7

我选择了Quantcast选项作为我的网站的同意管理平台。然而，有了谷歌的基本解决方案，在访问者同意相关供应商(谷歌)之前，广告仍然会被提供给访问者。从2天起，有一个广告在广告中确认这一问题，并在90天的宽限期后，将不再提供广告。错误消息："2.1a:由于CMP状态是存根、加载或错误，标记或SDK没有接收TC字符串。“

我对脚本一点也不熟悉，但似乎我不得不使用一些脚本来使Quantcast选项真正发挥作用。基本上我需要知道如何：

在访客同意谷歌之前，不得提供任何谷歌广告。
同意后提供个性化广告
未经同意，提供非个性化广告。

到目前为止我学到的东西：

在访问者同意之前，我可以将此脚本添加到我的Google Adsense代码中，以避免显示任何广告：

<script>(adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=1;</script>

到目前为止没问题。然而，我应该能够知道，如果一个访问者已经同意的供应商谷歌。Google在TCFv2.0中的供应商ID是755。我在一个Quantcast页面上发现了以下代码和文本的混合，但我不知道如何使用它。我应该把这个放在我的网页上的Quantcast选择脚本或.？(资料来源见下文)

{{QC - __cmpConsents.iabVendorConsentIds}} matches the regular expression (^|,)755(,|$).

因此，如果找到ID 755，我应该打电话：

(adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=0

如果找不到ID 755，我应该打电话给：

(adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=1
(adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=0

但是我怎么做这些“电话”呢？

所以我想我理解接下来的步骤，只是我不知道如何实现这些步骤并将这些点连接起来。任何帮助都将不胜感激！

我用过的资料来源：

一个似乎做了我想要实现的事情的网站的例子: carscoops.com

javascript

adsense

gdprconsentform

回答 3

Stack Overflow用户

发布于 2020-09-18 07:52:37

我建议一个简单得多的解决方案。使用TCF2.0，您不必手动配置Adsense参数(个性化广告等)。基于给定的同意。您只需保证，您开始加载广告后，同意是成功加载。Adsense库自动读取同意字符串，并根据给定的同意显示广告。

将Quantcast选项与Adsense集成在一起的示例代码：

<!-- Quantcast Choice. Consent Manager Tag v2.0 (for TCF 2.0) -->
...
<!-- End Quantcast Choice. Consent Manager Tag v2.0 (for TCF 2.0) -->

<script>
__tcfapi('addEventListener', 2, function(tcData, success) {
    if (success) {
        if (tcData.eventStatus == 'useractioncomplete' || tcData.eventStatus == 'tcloaded') {
            var hasStoreOnDeviceConsent = tcData.purpose.consents[1] || false;

            if (hasStoreOnDeviceConsent) {
                var adsbygoogle_script = document.createElement('script');
                adsbygoogle_script.src = 'https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js';
                document.head.appendChild(adsbygoogle_script);
            }
        }
    }
});
</script>

票数 4

Stack Overflow用户

发布于 2020-08-17 17:04:53

为了帮助大家理解，2.1a Google v2 很可能是由于谷歌在设置/建立用户同意之前将产品标签添加到网站上而引起的。这是一个简短的视频，显示了预期的行为，在用户同意后才会加载广告。如果在用户选择同意之前，您在后台看到了加载广告，那么您将得到2.1a错误，因为您正在添加Google标记，而无需等待同意。

这一解决方案将有所不同，这取决于你是如何添加谷歌广告产品标签到您的网站，但希望下面的信息和广告的例子帮助。

Google标记管理器

如果您正在使用Google向您的站点添加“选择”和“谷歌”标记，您可以使用此处的指南https://help.quantcast.com/hc/en-us/articles/360051794434和https://help.quantcast.com/hc/en-us/articles/360051794434-TCF-v2-GTM-Implementation-Guide-IAB-Vendor-Tag-Blocking作为参考。

Adsense特定示例

以https://support.google.com/adsense/answer/9042142的例子为例，我相信这就是您需要重做示例的方式，以等待Quantcast OptionTCFv2.0的适当同意信号。

我没有机会充分测试这一点，所以请告诉我，如果你对代码有任何问题，我会更新这个例子。

，请参阅下面的代码块，以获得更新的VERIONS

<html>
  <head>
    <title>Your site title</title>
  </head>
  <body>

    <script async src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
    <script>
      // Initially pause adsbygoogle (wait for consent to unpause)
      (adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=1;
    </script>

    <script>
      ( function() {
        // Run this in an interval (every 0.1s) just in case we are still waiting for consent
        var cnt = 0;
        var consentSetInterval = setInterval(function(){
          cnt += 1;

          // Bail if we have not gotten a consent response after 60 seconds.
          if( cnt === 600 )
            clearInterval(consentSetInterval);

          if( typeof window.__tcfapi !== 'undefined' ) { // Check if window.__tcfapi has been set
            clearInterval( consentSetInterval );

            window.__tcfapi( 'addEventListener', 2, function( tcData,listenerSuccess ) {
              if ( listenerSuccess ) {
                if( tcData.eventStatus === 'tcloaded' || tcData.eventStatus === 'useractioncomplete' ) {
                  if ( ! tcData.gdprApplies ) {

                    // GDPR DOES NOT APPLY, UnpauseAdRequests

                    // Set request non-personalized ads to false as GDPR does not apply.
                    (adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=0;

                    // Unpause ads, as GDPR does not apply.
                    (adsbygoogle = window.adsbygoogle || []).pauseAdRequests=0;

                  }
                  else {

                    // GDPR DOES APPLY

                    // Purpose 1 refers to the storage and/or access of information on a device.
                    var hasDeviceStorageAndAccessConsent = tcData.purpose.consents[1] || false;

                    // Google Requires Consent for Purpose 1
                    if (hasDeviceStorageAndAccessConsent) {
                      // GLOBAL VENDOR LIST - https://iabeurope.eu/vendor-list-tcf-v2-0/
                      // CHECK FOR GOOGLE ADVERTISING PRODUCTS CONSENT. (IAB Vendor ID 755)
                      var hasGoogleAdvertisingProductsConsent = tcData.vendor.consents[755] || false;

                      // Check if the user gave Google Advertising Products consent (iab vendor 755)
                      if(hasGoogleAdvertisingProductsConsent) {
                        var hasPersonalizedProfileConsent = tcData.purpose.consents[3] || false;
                        var hasPersonalizedAdsConsent = tcData.purpose.consents[4] || false;

                        // Check if have add personalization consent Purpose 3 and 4
                        if( hasPersonalizedAdsConsent && hasPersonalizedProfileConsent ) {
                          // Set request non-personalized ads to false.
                          (adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=0;
                        }
                        else {
                          // Set request non-personalized ads to true.
                          (adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=1;
                        }

                        // Unpause ads , the user has granted consent for purpose 1 and given google consent.
                        (adsbygoogle = window.adsbygoogle || []).pauseAdRequests=0;
                      }
                    }
                  }
                }
              }
            } );
          }
          cnt++;
        }, 100);
      })();
    </script>

    <!-- One test unit for GDPR -->
    <ins class="adsbygoogle"
         style="display:inline-block;width:970px;height:250px"
         data-ad-client="ca-pubxxx"
         data-ad-slot="slot_id">
    </ins>

    <!-- Another test unit for GDPR -->
    <ins class="adsbygoogle"
         style="display:inline-block;width:250px;height:250px"
         data-ad-client="ca-pubxxx"
         data-ad-slot="slot_id">
    </ins>

    <script>
      // This will trigger the ad request if ads were unpaused in the CMP consent check above.
      (adsbygoogle = window.adsbygoogle || []).push({});
    </script>

  </body>
</html>

编辑:新增更新版本(8月18日)

这可能是一个比上面更好的版本。这是再次未经测试，所以请测试和反馈，如果你有问题。这一更新版本的主要区别是：

我们不再检查tcData.purpose.consents3和tcData.purpose.consents4，而是依靠谷歌来决定是否显示个性化广告。
在获得同意之前，我们不会将https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js添加到页面中，除非得到同意，否则不会添加任何不必要的cookie。这也允许我们移除(adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=1；项。

  <html>
    <head>
      <title>Your site title</title>
    </head>
    <body>
      <script>
        ( function() {
          var insertAdsByGoogleJs = function() {
            var element = document.createElement('script');
            var firstScript = document.getElementsByTagName('script')[0];
            var url = "https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js";
            element.async = true;
            element.type = 'text/javascript';
            element.src = url;
            firstScript.parentNode.insertBefore(element, firstScript);
          };
          // Run this in an interval (every 0.1s) just in case we are still waiting for consent
          var cnt = 0;
          var consentSetInterval = setInterval(function(){
            cnt += 1;
            // Bail if we have not gotten a consent response after 60 seconds.
            if( cnt === 600 )
              clearInterval(consentSetInterval);
            if( typeof window.__tcfapi !== 'undefined' ) { // Check if window.__tcfapi has been set
              clearInterval( consentSetInterval );
              window.__tcfapi( 'addEventListener', 2, function( tcData,listenerSuccess ) {
                if ( listenerSuccess ) {
                  if( tcData.eventStatus === 'tcloaded' || tcData.eventStatus === 'useractioncomplete' ) {
                    if ( ! tcData.gdprApplies ) {
                      // GDPR DOES NOT APPLY
                      // Insert adsbygoogle.js onto the page.
                      insertAdsByGoogleJs();
                    }
                    else {
                      // GDPR DOES APPLY
                      // Purpose 1 refers to the storage and/or access of information on a device.
                      var hasDeviceStorageAndAccessConsent = tcData.purpose.consents[1] || false;
                      // Google Requires Consent for Purpose 1
                      if (hasDeviceStorageAndAccessConsent) {
                        // GLOBAL VENDOR LIST - https://iabeurope.eu/vendor-list-tcf-v2-0/
                        // CHECK FOR GOOGLE ADVERTISING PRODUCTS CONSENT. (IAB Vendor ID 755)
                        var hasGoogleAdvertisingProductsConsent = tcData.vendor.consents[755] || false;
                        // Check if the user gave Google Advertising Products consent (iab vendor 755)
                        if(hasGoogleAdvertisingProductsConsent) {
                          // Insert adsbygoogle.js onto the page.
                          insertAdsByGoogleJs();
                        }
                      }
                    }
                  }
                }
              } );
            }
            cnt++;
          }, 100);
        })();
      </script>
      <!-- One test unit for GDPR -->
      <ins class="adsbygoogle"
           style="display:inline-block;width:970px;height:250px"
           data-ad-client="ca-pubxxx"
           data-ad-slot="slot_id">
      </ins>
      <!-- Another test unit for GDPR -->
      <ins class="adsbygoogle"
           style="display:inline-block;width:250px;height:250px"
           data-ad-client="ca-pubxxx"
           data-ad-slot="slot_id">
      </ins>
      <script>
        // This will trigger the ad request if ads were unpaused in the CMP consent check above.
        (adsbygoogle = window.adsbygoogle || []).push({});
      </script>
    </body>
  </html>

票数 2

Stack Overflow用户

发布于 2021-02-19 13:49:25

海事组织，如果你想遵循Quantcast抉择和谷歌广告的官方指示，这就是方法：

将所有这些添加到<head>标记中：

google adsense

<script async src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
<script>
//pause all ad requests until further notice
(adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=1;
(adsbygoogle=window.adsbygoogle||[]).push({
    google_ad_client: "ca-pub-XXXXXXXXXXXXXXXX",
    enable_page_level_ads: true
});
</script>

quantcast为TCF2.0选择CMT

<script>
(function() {
var host = window.location.hostname;
var element = document.createElement('script');
var firstScript = document.getElementsByTagName('script')[0];
var url = 'https://quantcast.mgr.consensu.org'
.concat('/choice/', YOUR_QUANTCAST_ID_HERE, '/', host, '/choice.js')
var uspTries = 0;
var uspTriesLimit = 3;
element.async = true;
element.type = 'text/javascript';
element.src = url;
firstScript.parentNode.insertBefore(element, firstScript);
function makeStub() {
    var TCF_LOCATOR_NAME = '__tcfapiLocator';
    var queue = [];
    var win = window;
    var cmpFrame;
    function addFrame() {
        var doc = win.document;
        var otherCMP = !!(win.frames[TCF_LOCATOR_NAME]);
        if(!otherCMP) {
            if(doc.body) {
                var iframe = doc.createElement('iframe');
                iframe.style.cssText = 'display:none';
                iframe.name = TCF_LOCATOR_NAME;
                doc.body.appendChild(iframe);
            } else {
                setTimeout(addFrame, 5);
            }
        }
        return !otherCMP;
    }
    function tcfAPIHandler() {
        var gdprApplies;
        var args = arguments;
        if(!args.length) {
            return queue;
        } else if(args[0] === 'setGdprApplies') {
            if(
            args.length > 3 &&
            args[2] === 2 &&
            typeof args[3] === 'boolean'
            ) {
                gdprApplies = args[3];
                if(typeof args[2] === 'function') {
                    args[2]('set', true);
                }
            }
        } else if(args[0] === 'ping') {
            var retr = {
                gdprApplies: gdprApplies,
                cmpLoaded: false,
                cmpStatus: 'stub'
            };
            if(typeof args[2] === 'function') {
                args[2](retr);
            }
        } else {
            queue.push(args);
        }
    }
    function postMessageEventHandler(event) {
        var msgIsString = typeof event.data === 'string';
        var json = {};
        try {
            if(msgIsString) {
                json = JSON.parse(event.data);
            } else {
                json = event.data;
            }
        } catch (ignore) {}
        var payload = json.__tcfapiCall;
        if(payload) {
            window.__tcfapi(
            payload.command,
            payload.version,
            function(retValue, success) {
                var returnMsg = {
                    __tcfapiReturn: {
                    returnValue: retValue,
                    success: success,
                    callId: payload.callId
                    }
                };
                if(msgIsString) {
                    returnMsg = JSON.stringify(returnMsg);
                }
                event.source.postMessage(returnMsg, '*');
            },
            payload.parameter
            );
        }
    }
    while (win) {
        try {
            if(win.frames[TCF_LOCATOR_NAME]) {
                cmpFrame = win;
                break;
            }
        } catch (ignore) {}
        if(win === window.top) {
            break;
        }
        win = win.parent;
    }
    if(!cmpFrame) {
        addFrame();
        win.__tcfapi = tcfAPIHandler;
        win.addEventListener('message', postMessageEventHandler, false);
    }
};
makeStub();
var uspStubFunction = function() {
    var arg = arguments;
    if(typeof window.__uspapi !== uspStubFunction) {
        setTimeout(function() {
        if(typeof window.__uspapi !== 'undefined') {
            window.__uspapi.apply(window.__uspapi, arg);
        }
        }, 500);
    }
};
var checkIfUspIsReady = function() {
    uspTries++;
    if(window.__uspapi === uspStubFunction && uspTries < uspTriesLimit) {
        console.warn('USP is not accessible');
    } else {
        clearInterval(uspInterval);
    }
};
if(typeof window.__uspapi === 'undefined') {
    window.__uspapi = uspStubFunction;
    var uspInterval = setInterval(checkIfUspIsReady, 6000);
}
})();
</script>

TCF2.0API侦听器

<script>
window.__tcfapi('addEventListener', 2, function(tcData, listenerSuccess) {
    if(listenerSuccess) {
        //check the eventstatus
        if(tcData.eventStatus === 'useractioncomplete' || tcData.eventStatus === 'tcloaded') {
            if(!tcData.gdprApplies) {
                //GDPR does not apply to this user, load ads immediately
                (adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=0;
                return;
            }

            //deal with parsing tcData for IAB Vendor consents
            //deal with personalized/non-personalized Google ads
            if((tcData.vendor.consents[755] || tcData.vendor.legitimateInterests[755]) && (tcData.purpose.consents[1] && tcData.purpose.consents[3] && tcData.purpose.consents[4] && tcData.purpose.legitimateInterests[2] && tcData.purpose.legitimateInterests[7] && tcData.purpose.legitimateInterests[9] && tcData.purpose.legitimateInterests[10])) {
                //consent signals sufficient for personalized ads
                //set personalized ads and unpause loading process
                (adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=0;
            } else if((tcData.vendor.consents[755] || tcData.vendor.legitimateInterests[755]) && (tcData.purpose.consents[1] && tcData.purpose.legitimateInterests[2] && tcData.purpose.legitimateInterests[7] && tcData.purpose.legitimateInterests[9] && tcData.purpose.legitimateInterests[10])) {
                //consent signals NOT sufficient for personalized ads
                //set non-personalized ads and unpause loading process
                (adsbygoogle=window.adsbygoogle||[]).requestNonPersonalizedAds=1;
            }
            (adsbygoogle=window.adsbygoogle||[]).pauseAdRequests=0;
        }
    }
});
</script>

票数 2

页面原文内容由Stack Overflow提供。腾讯云小微IT领域专用引擎提供翻译支持

原文链接：

https://stackoverflow.com/questions/63440572

复制

相似问题

问如何使用Quantcast选项显示或阻止IAB TCF v2.0基于同意的个性化广告？
EN

回答 3

Stack Overflow用户

Stack Overflow用户

Stack Overflow用户

社区

活动

圈层

关于

腾讯云开发者

热门产品

热门推荐

更多推荐

问如何使用Quantcast选项显示或阻止IAB TCF v2.0基于同意的个性化广告？EN

回答 3

Stack Overflow用户

Stack Overflow用户

Stack Overflow用户

社区

活动

圈层

关于

腾讯云开发者

热门产品

热门推荐

更多推荐

问如何使用Quantcast选项显示或阻止IAB TCF v2.0基于同意的个性化广告？
EN