我有一个应用程序,其中的数字如下:
Lifetime Installed Users: 244
Monthly Active Users: 2,994这个应用程序有一个常规的画布视图和一个页面标签。我能解释这些数字的唯一方法是,如果看到标签的人被算作“活跃用户”。但是,FB文档(http://developers.facebook.com/docs/insights/)说明了以下内容:
Visits to your app by users who have not granted permissions to your
app are not considered 'active users' but are counted in other metrics such as impression data.另一方面,这个定义(http://www.facebook.com/help/?faq=219375581424410)没有提到权限。
A user is active when they view or engage with your application or your application's content. The "Key Sources" displayed on the Insights Dashboard indicate how many users are considered active for each activity source. Activity sources for applications include:
Users that visit your application's canvas page
Users that view your application tab on a Page
Users that published to news feed (stream) through your applicaiton
Users that "Liked" a stream story form your applications
Users that commented on a stream story from your application我的应用程序的标签用户没有必要授予权限,但似乎他们正在被计算在内。
有什么想法吗?此外,如果用户参与两次,是否会被算作两次“活跃”?
谢谢!
发布于 2012-01-19 01:42:05
第二个链接似乎过时了,计数方法在几个月前被更改为insights文档中注释中描述的方法(“未授予应用权限的用户不被视为‘活跃用户’)”。
我认为,未授权该应用但正在统计的用户可能是由于其他情况(喜欢你的应用的流故事的用户,评论你的应用的流故事的用户,等等)
MAU/WAU/DAU计数指的是唯一用户,使用该应用程序两次的人仅计算一次
https://stackoverflow.com/questions/8914219
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